Abstract
Developing a computational method based on user relationship strength for multi-dimensional recommendation is a significant challenge. The traditional recommendation methods have relatively low accuracy because they lack considering information from the perspective of user relationship strength into the recommendation algorithm. User relationship strength reflects the degree of closeness between two users, which can make the recommendation system more efficient between users in pairs. This paper proposes a multi-dimensional comprehensive recommendation method based on user relationship strength. We take three main factors into consideration, including the strength of user relationship, the similarity of entities, and the degree of user interest. First, we introduce a novel method to generate a user candidate set and an entity candidate set by calculating the relationship strength between two users and the similarity between two entities. Then, the algorithm will calculate the user interest degree of each user in the user candidate set to each entity in the entity candidate set, if the user interest degree is larger than or equal to a threshold, this particular entity will be recommended to this user. The performance of the proposed method was verified based on the real-world social network dataset and the e-commerce website dataset, and the experimental result suggests that this method can improve the recommendation accuracy.
Keywords
Cite this article
@article{cai-5066,
author = {Bo Zhang and Ya Zhang and Yanhong Bai and Jie Lian and Meizi Li},
title = {Multi-Dimensional Recommendation Scheme for Social Networks Considering a User Relationship Strength Perspective},
journal = {Computing and Informatics},
volume = {39},
number = {1-2},
pages = {105--140},
year = {2020},
issn = {1335-9150},
doi = {10.31577/cai_2020_1-2_105}
}
TY - JOUR AU - Bo Zhang AU - Ya Zhang AU - Yanhong Bai AU - Jie Lian AU - Meizi Li TI - Multi-Dimensional Recommendation Scheme for Social Networks Considering a User Relationship Strength Perspective JO - Computing and Informatics VL - 39 IS - 1-2 SP - 105 EP - 140 PY - 2020 SN - 1335-9150 DO - 10.31577/cai_2020_1-2_105 UR - https://doi.org/10.31577/cai_2020_1-2_105 KW - Recommendation system KW - social network KW - user relationship strength KW - user interest KW - entity similarity ER -
Zhang, B., Zhang, Y., Bai, Y., Lian, J., & Li, M. (2020). Multi-Dimensional Recommendation Scheme for Social Networks Considering a User Relationship Strength Perspective. Computing and Informatics, 39(1-2), 105–140. https://doi.org/10.31577/cai_2020_1-2_105